Characteristics of the relationship-oriented business and service
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and was first published on June 12th, 2009. This article is free to redistributed for non-commercial purposes as long as you include the name of the author and source, and not make changes to the contents of the article.
What are the keys that make the winning companies are in service, and then I had the following ideas:
- Segmentation “operational” that aims to optimize the customer experience.
- Relationship-based solutions, not products.
- Ease of management of the firm-client relationship.
- Customizing the service according to customer requirements.
- Transparency and integrity: it speaks in a clear way.
- Attention to customer requirements.
- Information on services available to the client, or to overwhelm image selling pressure.
- Knowing the customer networks that are open and encourage dialogue and word of mouth.
- Proactively: Company Contact the client to make suggestions.
- Immediate availability and courtesy of staff.
- Advice to choose from, so transparent, the most suitable offers.
- Frequency and type of relationship depending on the customer’s choice. Permission marketing.
- Accessibility 24 hours X 7 days.
- Frequently for a proactive management based on proposals on the best decisions for everyone.
- Provide decision support tool for customers. (Grill your choice)
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