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	<title>Home of Publicist &#187; Advertising</title>
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	<link>http://www.kelleyburrus.com</link>
	<description>KelleyBurrus is a brand publicist</description>
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		<title>Branding: The Power of Brand</title>
		<link>http://www.kelleyburrus.com/2010/11/branding-the-power-of-brand/</link>
		<comments>http://www.kelleyburrus.com/2010/11/branding-the-power-of-brand/#comments</comments>
		<pubDate>Thu, 25 Nov 2010 21:32:33 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.kelleyburrus.com/?p=34</guid>
		<description><![CDATA[Differentiation is becoming increasingly difficult as the quality and cost of the products are similar. Therefore, the key is in the business of branding, i.e. the power of the brand as a differentiator. For Tom Peters declared "guru of gurus" by The Economist and Fortune, which is precisely the differentiation of the intangible part of [...]


Related posts:<ol><li><a href='http://www.kelleyburrus.com/2009/08/extensive-formula-for-your-global-branding/' rel='bookmark' title='Permanent Link: Extensive Formula for Your Global Branding'>Extensive Formula for Your Global Branding</a></li>
<li><a href='http://www.kelleyburrus.com/2009/04/how-is-a-successful-brand-2/' rel='bookmark' title='Permanent Link: How is a successful brand? (2)'>How is a successful brand? (2)</a></li>
<li><a href='http://www.kelleyburrus.com/2008/04/with-advertising-your-product-is-born/' rel='bookmark' title='Permanent Link: With Advertising &#8230; Your product is born.'>With Advertising &#8230; Your product is born.</a></li>
</ol>]]></description>
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		</item>
		<item>
		<title>It&#8217;s the Eco-Friendly Way</title>
		<link>http://www.kelleyburrus.com/2009/06/its-the-eco-friendly-way/</link>
		<comments>http://www.kelleyburrus.com/2009/06/its-the-eco-friendly-way/#comments</comments>
		<pubDate>Sat, 20 Jun 2009 08:57:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.kelleyburrus.com/?p=313</guid>
		<description><![CDATA[We're all trying to be more environmentally aware these days by trying to provide  goods and services considered to be inflict minimal or no harm on the environment, especially environment around us,  and a great way to do that is to buy pre-owned products that are still in great shape. For businesses, that means buying [...]


Related posts:<ol><li><a href='http://www.kelleyburrus.com/2011/01/get-your-pop-up-displays-now/' rel='bookmark' title='Permanent Link: Get your pop-up displays now'>Get your pop-up displays now</a></li>
<li><a href='http://www.kelleyburrus.com/2008/04/advertising-convinces-you-sell/' rel='bookmark' title='Permanent Link: Advertising convinces &#8230; You sell'>Advertising convinces &#8230; You sell</a></li>
<li><a href='http://www.kelleyburrus.com/2009/06/advertising-and-not-advertising/' rel='bookmark' title='Permanent Link: Advertising and not advertising'>Advertising and not advertising</a></li>
</ol>]]></description>
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		</item>
		<item>
		<title>Commercial research</title>
		<link>http://www.kelleyburrus.com/2009/06/commercial-research/</link>
		<comments>http://www.kelleyburrus.com/2009/06/commercial-research/#comments</comments>
		<pubDate>Sun, 14 Jun 2009 02:06:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.kelleyburrus.com/?p=287</guid>
		<description><![CDATA[When talking about commercial research, I remembered an old article that shocked me a lot of Oren Harari, one of the minions of Tom Peters and professor at the University of San Francisco. Unfortunately I do not remember the title, do not keep the article. My notes refer to doubts about whether commercial research is [...]


Related posts:<ol><li><a href='http://www.kelleyburrus.com/2010/11/branding-the-power-of-brand/' rel='bookmark' title='Permanent Link: Branding: The Power of Brand'>Branding: The Power of Brand</a></li>
<li><a href='http://www.kelleyburrus.com/2008/04/with-advertising-your-product-is-born/' rel='bookmark' title='Permanent Link: With Advertising &#8230; Your product is born.'>With Advertising &#8230; Your product is born.</a></li>
<li><a href='http://www.kelleyburrus.com/2008/04/advertising-convinces-you-sell/' rel='bookmark' title='Permanent Link: Advertising convinces &#8230; You sell'>Advertising convinces &#8230; You sell</a></li>
</ol>]]></description>
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		</item>
		<item>
		<title>Advertising and not advertising</title>
		<link>http://www.kelleyburrus.com/2009/06/advertising-and-not-advertising/</link>
		<comments>http://www.kelleyburrus.com/2009/06/advertising-and-not-advertising/#comments</comments>
		<pubDate>Sat, 13 Jun 2009 08:54:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Blogging]]></category>

		<guid isPermaLink="false">http://www.kelleyburrus.com/?p=260</guid>
		<description><![CDATA[We live in a world full of ads. The ads move money, and personal relationships, relying on constant communication. As in reality, in the virtual world in which we as the Internet, advertising on the polarizations are constant. We live much talking on the topic of advertising on the web. But now, with Web 2.0, [...]


Related posts:<ol><li><a href='http://www.kelleyburrus.com/2008/04/advertising-convinces-you-sell/' rel='bookmark' title='Permanent Link: Advertising convinces &#8230; You sell'>Advertising convinces &#8230; You sell</a></li>
<li><a href='http://www.kelleyburrus.com/2009/06/its-the-eco-friendly-way/' rel='bookmark' title='Permanent Link: It&#8217;s the Eco-Friendly Way'>It&#8217;s the Eco-Friendly Way</a></li>
<li><a href='http://www.kelleyburrus.com/2008/04/with-advertising-your-product-is-born/' rel='bookmark' title='Permanent Link: With Advertising &#8230; Your product is born.'>With Advertising &#8230; Your product is born.</a></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Advertising convinces &#8230; You sell</title>
		<link>http://www.kelleyburrus.com/2008/04/advertising-convinces-you-sell/</link>
		<comments>http://www.kelleyburrus.com/2008/04/advertising-convinces-you-sell/#comments</comments>
		<pubDate>Sun, 20 Apr 2008 07:23:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.kelleyburrus.com/?p=95</guid>
		<description><![CDATA[With advertising, we can change what it is we want you to know, change the real value of the perceived value, shape and modify the values of the product or company can do many things as you want, wherever truth, but truth will said, the truth that we want to promote to our goal. The [...]


Related posts:<ol><li><a href='http://www.kelleyburrus.com/2008/03/advertising-in-times-of-economic-crisis/' rel='bookmark' title='Permanent Link: Advertising in times of economic crisis.'>Advertising in times of economic crisis.</a></li>
<li><a href='http://www.kelleyburrus.com/2008/04/with-advertising-your-product-is-born/' rel='bookmark' title='Permanent Link: With Advertising &#8230; Your product is born.'>With Advertising &#8230; Your product is born.</a></li>
<li><a href='http://www.kelleyburrus.com/2009/06/advertising-and-not-advertising/' rel='bookmark' title='Permanent Link: Advertising and not advertising'>Advertising and not advertising</a></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>With Advertising &#8230; Your product is born.</title>
		<link>http://www.kelleyburrus.com/2008/04/with-advertising-your-product-is-born/</link>
		<comments>http://www.kelleyburrus.com/2008/04/with-advertising-your-product-is-born/#comments</comments>
		<pubDate>Fri, 18 Apr 2008 01:29:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.kelleyburrus.com/?p=92</guid>
		<description><![CDATA[A product does not exist until it begins to make the quickest way is by advertising in all its forms, from simple advertising flyer through card sales, product presentation, the spread of word-of-mouth, in so all are. At first it requires a great effort to make their product as fast as possible to as many [...]


Related posts:<ol><li><a href='http://www.kelleyburrus.com/2008/04/advertising-convinces-you-sell/' rel='bookmark' title='Permanent Link: Advertising convinces &#8230; You sell'>Advertising convinces &#8230; You sell</a></li>
<li><a href='http://www.kelleyburrus.com/2009/06/how-to-promote-a-product-or-service/' rel='bookmark' title='Permanent Link: How to promote a product or service'>How to promote a product or service</a></li>
<li><a href='http://www.kelleyburrus.com/2008/03/advertising-in-times-of-economic-crisis/' rel='bookmark' title='Permanent Link: Advertising in times of economic crisis.'>Advertising in times of economic crisis.</a></li>
</ol>]]></description>
		<wfw:commentRss>http://www.kelleyburrus.com/2008/04/with-advertising-your-product-is-born/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Advertising in times of economic crisis.</title>
		<link>http://www.kelleyburrus.com/2008/03/advertising-in-times-of-economic-crisis/</link>
		<comments>http://www.kelleyburrus.com/2008/03/advertising-in-times-of-economic-crisis/#comments</comments>
		<pubDate>Wed, 26 Mar 2008 13:08:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.kelleyburrus.com/?p=87</guid>
		<description><![CDATA[The first thing you should ask is ... What is the point of advertising? It is commonly thought that the advertising used to sell because I have different news, the main function of advertising, not sold. What the advertisement is to inform and shape opinion about a service or product, not selling, where you sell [...]


Related posts:<ol><li><a href='http://www.kelleyburrus.com/2009/01/marketing-for-times-of-crisis/' rel='bookmark' title='Permanent Link: Marketing for times of crisis'>Marketing for times of crisis</a></li>
<li><a href='http://www.kelleyburrus.com/2008/04/with-advertising-your-product-is-born/' rel='bookmark' title='Permanent Link: With Advertising &#8230; Your product is born.'>With Advertising &#8230; Your product is born.</a></li>
<li><a href='http://www.kelleyburrus.com/2008/04/advertising-convinces-you-sell/' rel='bookmark' title='Permanent Link: Advertising convinces &#8230; You sell'>Advertising convinces &#8230; You sell</a></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Color Is Your Marketing?</title>
		<link>http://www.kelleyburrus.com/2008/02/what-color-is-your-marketing/</link>
		<comments>http://www.kelleyburrus.com/2008/02/what-color-is-your-marketing/#comments</comments>
		<pubDate>Sat, 02 Feb 2008 14:32:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.kelleyburrus.com/?p=45</guid>
		<description><![CDATA[Color can be a powerful factor in marketing a brand ... but it should not be attempted without the marketing brand of your company and products. Some essentials to consider: 1. What exactly is my product? This is a question that the burden can only be answered by going through the proper steps to brand [...]


Related posts:<ol><li><a href='http://www.kelleyburrus.com/2009/06/merchandising/' rel='bookmark' title='Permanent Link: Merchandising'>Merchandising</a></li>
<li><a href='http://www.kelleyburrus.com/2009/01/marketing-for-times-of-crisis/' rel='bookmark' title='Permanent Link: Marketing for times of crisis'>Marketing for times of crisis</a></li>
<li><a href='http://www.kelleyburrus.com/2009/06/can-we-make-it-work-in-social-media-marketing/' rel='bookmark' title='Permanent Link: Can we make it work in social media marketing?'>Can we make it work in social media marketing?</a></li>
</ol>]]></description>
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